Sofá Café opens franchise in Rio de Janeiro

Voted one of the best coffee shops in São Paulo, with three units in the city and one in Boston (USA), Sofá Café now goes also for the Rio de Janeiro, with the opening of its first franchise in Copacabana on Friday ( 22/5).

The unit is on the corner of  Hotel Copacabana Palace and the menu will bring the cold brew coffee, coffee-based drink extracted for about 18 hours in cold water and one of the biggest seller in franchised store in Boston. “The drink is ideal for the climate of Rio de Janeiro and very versatile and can be consumed pure, cold-shaped or drink,” according to Diego Gonzales, brand owner and responsible for the franchise network.

Designed in order to meet a wide audience, from professionals and executives to locals and tourists, the branch in Rio de Janeiro will be on the management of three partners who seek to follow the same concept of warm and comfortable style of other chain stores. “Our proposal is to offer a coffee with excellent quality, a differentiated service in a warm and inviting atmosphere,” according to Carmen Urachy, one of the partners of the branch.

The partners of the project plan to open three more stores of Sofá Café only in Rio de Janeiro.

address: Av.  Our Lady of Copacabana, 300, A – Rio de Janeiro, Brazil.

article from Revista Espresso (read full article here)

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